Zee Rishton Ka Mela — Show Title Design

Show title design and branding for Zee TV's festive entertainment special "Rishton Ka Mela" — a star-studded celebration program aired during major festivals like Diwali, Teej, and New Year on Zee5.

Category Branding, Film
Date Oct 2025
Branding Film
Zee Rishton Ka Mela — Show Title Design - Full Case Study

About This Project

Full Case Study `Zee Rishton Ka Mela is a festive entertainment special broadcast on Zee TV that brings together popular television actors from various shows onto one vibrant stage. The project involved designing the official show title/logo, previsualization concepts, and final title artwork. The design went through multiple previsualization rounds before arriving at the final title — a bold, festive typographic lockup featuring Devanagari script styled with ornate peacock motifs, warm orange and purple color palette, and celebratory decorative elements reflective of Indian festival aesthetics. The final deliverables included the show title in multiple treatments (white-on-orange and full-color variants), promotional keyart, broadcast packaging assets, and digital creatives for Zee5 and social media platforms.`

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